Internet Marketing ConsultantEdinburgh   £Excellent

Ambergreen are one of the largest and most renowned full service search marketing agencies in Europe, in a fast-paced and dynamic industry where technology, expectations and horizons widen all the time. We are looking for an internet marketing consultant to join our team. 

Main purpose of post

The purpose of your role will be to work as the lead internet marketing consultant within a team consisting of an account manager, an account executive and a search marketing technician, who you will work alongside providing appropriate search and other internet marketing solutions for clients.

 Technical Marketing

•  A good knowledge of internet search engine marketing and social media is a must.
• The applicant should have a practical knowledge of:
• Programmes such as Google Analytics and HTML.
• Should have the ability to learn how to write design specification guidelines for client sites as well as comprehensive reports for internal and client use.
• The skills to review client websites for optimisation & other improvement opportunities and to ensure the delivered work matches the client brief.
• Experience and a proven understanding of social media, blogging and social networks
• Experience or an understanding of paid search and affiliate marketing

Excellent verbal and written communication skills are essential in this role to provide a framework to learn and develop to do the following:

• Prepare, deliver or be involved in knowledge transfer sessions to clients.
• Write comprehensive reports for both internal and client use.
• Provide ongoing consultancy for clients.
• Prepare consultancy documents for clients and internal departments.
• Confidence to liaise with internal departments to communicate campaign strengths & weaknesses.
• Attend client meetings with Account Manager to review campaigns and provide consultancy.

 Team Working

• Must be competent and confident to work alongside and learn from senior employees, through active learning and active listening.
• Must be competent and confident to work alongside and teach employees and clients, through active learning and presenting.

 Client Care

• Capable of speaking informally as well as formally with clients and colleagues to update on progress.
• A proven ability to provide and implement holistic, internet search marketing strategies in a competitive environment.
• Prepared to attend meetings with clients and contribute
• Analyse client traffic and visit trends using internal and external data.
• Provide site analysis, keyword analysis, links analysis, competitor analysis, social media auditing and paid search auditing on client websites with observations and recommendations on strategy.

Personal Attributes

• Determination to succeed and develop a career.
• Willingness to learn.
• Willingness to cross learn different disciplines not just technical.

 Educational Qualifications

• It is desirable that the successful candidate has either a relevant qualification in IT related studies, coupled with a good level of business understanding and commercial bias or alternatively a Marketing Qualification with an interest in Internet Marketing and wants to develop their proven technical knowledge. 
• Regardless of Educational Qualifications, a competency test will be used to score your ability and experience in online marketing.

 Recruitment Agencies need not apply.