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Vacancy posted: Tuesday, 7 Feb 2012
Online Content Manager
Erskine
£25000.0 - £30000.0 per annum
Please note: This vacancy is no longer advertised.
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Purpose and Context
* Drive online revenue through website management
* Develop best in class online customer experience
* Develop, manage and implement online content
* Support Senior Management in the development of online digital projects, enhancements and test and learn initiatives
* Catalogue management and e-publishing
* Product price & promotions. Data accuracy. Quality control(copy, imaging, sku's, price, specifications)
* Provide, monitor and analyse web analytics - overall site usage, key products, purchase flows, site drop-off, up sell/cross-sell in order to understand and improve the customer journey and drive overall site conversion
* Prepare and deliver product/promotion briefs for sales team
* Establishes relationships and represents team with internal functions and external digital agencies at all levels.
Skills/Knowledge Experience
* Experienced online content manager
* Highly commercial individual with a proven track record of driving online sales growth
* Experience in testing and targeting techniques, such as A/B and MVT
* Creative flair and experience of generating content for websites and digital communications
* Passion for e-commerce
* Ability to drive innovation
* Exceptional relationship management & communication skills
* Computer literate (Adobe Photoshop & Microsoft Excel experience is an advantage)
* Self motivated with strong personal time management & prioritisation skills
* Ability to work on own initiative and as part of a team
* Good analytical and evaluation skills
* Educated to degree level (preferably in marketing or business)
Job Reference: GBR/181760
Closing Date: 21-Feb-2012