Vacancy posted: Monday, 25 Jun 2012
Passionate about whisky?
Want to drive the strategic development of a global whisky brand?
Our client, a premium global drinks organisation, is seeking an experienced Brand Manager for this new, exciting role within their commercial team. Reporting into the Head of Brands Marketing, you will have full P&L responsibility for your brand and will drive the brand through the next stage of its lifecycle, through thorough analysis and by implementing a range of key marketing strategies.
Working in partnership with key distributor contacts and stakeholders, you will execute, monitor and review brand plans in line with brand objectives. You will be the voice of the consumer and an ambassador for the brand by sharing your knowledge, enthusiasm and passion with a range of internal and external stakeholders. This role involves trade marketing communication and support, with 100% focus on the Off Trade, so trade marketing experience is critical for this role. On-going analysis of shipments/depletions and in market performance is also a key part of the role.
This role will suit a highly motivated, articulate and engaging individual, who has a real passion for whisky and wants to grow their brand management career within a global arena.
In order to succeed in this role, you will possess a high level of commercial acumen, combined with excellent communication, influencing, analysis and project management skills. In addition, the ideal candidate will have 3 – 4 year’s consumer and trade marketing experience.
This role will require some overseas travel. This is a fantastic opportunity not be missed!
Job Reference: M2492M
About Denholm Associates
Denholm Associates are an independent agency specialising in marketing, sales, commercial and creative recruitment – now operating globally. With over 50 years of recruitment experience and a host of blue-chip clients, they are the leading agency in these fields.