Comms Automation Delivery Analyst - 12m FTC


Comms Automation Delivery Analyst - 12m FTC


OVO, Blythswood New Town, Glasgow City

  • Full time
  • Temporary
  • Remote working

Posted 2 weeks ago, 1 Jul | Get your application in now before you miss out!

Closing date: Closing date not specified

job Ref: a316c2d115754da593d30672e8a22a5d

Full Job Description

In order to increase the team's capacity and embed best practice ways of working we want to recruit a CA Delivery Analyst to compliment the capabilities we already have in the team. Critically we are looking for someone who is enthusiastic about both Service comms and Marketing comms and is focussed on customer outcomes.

As part of the Comms Automation Delivery team, you will work closely with your team-mates in shaping and delivering always-on customer comms. A key element to this will be engaging with your internal customers to understand and help shape their requirements.

This is a great opportunity to make a real difference so do apply, and we can tell you more!

This role in a nutshell:

As the CA Delivery Analyst you will use our new tech stack and expansive approach to OVO customer communication to take business outcomes to the next level of performance by:Being responsible for working on behalf of the CA Delivery Team with the wider OVO teams to define and implement data selections to help deliver Service and Marketing related customer communications.

Your key outcomes will be:

  • Interpreting and clarifying business requirements and liaise with the DevOps and Data Enablement teams to help ensure an ongoing effective delivery.

  • Adopting best practice methodologies, and as such it is expected that the successful candidate has experience of working with large customer databases, Salesforce Marketing Cloud (or a similar campaign management tool), as well as strong SQL skills. Exposure to analytical tools and experience of marketing automation would be advantageous.

  • Playing a key transformational role in moving the Ovo brand to a new enduring end to end comms capability, which supports automated, always-on comms programs

  • Guiding your stakeholders in the design of Test & Learn strategies and ongoing comms optimisation techniques

  • Using our new JET (journey engineering and trigger) methodology for designing best in class contact strategies for our customers - this will include seamless, blended Service and Marketing comms journeys

  • Co-create requirements and data briefs with your stakeholders and translate them into data selections for multi-channel communications

  • Contribute to the development of a centre of excellence in respect to the utilisation of Salesforce Marketing Cloud as the overarching tool for customer management in Ovo.

  • Work with the CA delivery planners to effectively manage and influence workflow and communications scheduling.

  • Where necessary extract data sets from operational systems using SQL and combine with data held in Salesforce Marketing Cloud to build a complete picture of the customer.

  • Create data outputs within the CRM system and data warehouse.

  • Monitor data quality identifying potential areas for improvement and input into the improvement process.

  • Create and maintain accurate process documentation to aid communications delivery and adhere to compliance requirements.

    Experience working in an operational database marketing/customer comms environment developing and implementing data / campaign selections across multiple channels

  • Worked in an environment of significant business change

  • Worked with multiple stakeholders to collaborate for success

  • Experience of campaign management tools such as Salesforce Marketing Cloud, Unica or Eloqua

  • SQL / Big Query / Advanced user of Microsoft and/or G-suite tools

  • An understanding of testing and measurement strategies and how to implement

  • An understanding of propensity modeling, segmentation and reporting and how to deploy in Campaign Management tools

  • An appreciation of marketing reporting/analysis tools such as Tableau

    At OVO, we understand that a one size fits all approach doesn't work for everyone. That's why we created the OVO Way of Flexibility.

  • All our roles are hub based (Bristol, Glasgow or London), providing a dedicated space for collaboration, connection and teamwork. You'll also have the flexibility to work from home.

    Everyone belongs at OVO

    At OVO, we are on a mission to solve one of humanity's biggest challenges, the climate crisis. And we know it takes all of us to change the world. That's why we need diverse people from all abilities, gender identities, ethnicities, ages, sexual orientations, life experiences and backgrounds to join us.

    Teamworking for the planet

    Everything we do here spins around Plan Zero. So, naturally, the team you'll be joining plays a gigantic role in making that happen. Here's how:

    OVO's Comms Automation Delivery Team focuses on driving us towards being a leader in automated communication. This will ensure we never miss a moment to help, nurture or sell to a customer. In 2022 the CA Team took on responsibility for OVO's service comms, in addition to Marketing comms, so the opportunities are endless.

    The team uses some of the latest marketing and comms technologies coupled with agile processes and ever-increasing access to data to drive world class customer communication strategies to help our members on the journey to lower carbon.

    We'll pay you between £39,000 and £50,000, depending on your specific skills and experience. If your expectations are a little different, have a chat with us!

    We keep our pay ranges broad on purpose to give us, and you, flexibility to match your experience to our zero carbon mission.

    You'll be eligible for an on-target bonus of 15%. We have one OVO bonus plan that focuses on the collective performance of our people to deliver our Plan Zero goal.

    We also offer plenty of green benefits and progressive policies to help you feel like you belong at OVO…and there's flex pay. It's an extra 9% of your salary on top of your core pay to use as you like. You can take it as cash, add to your pension, or choose to spend it on a huge range of flex benefits.

    Here's a taster of what's on offer:

    For starters, you'll get 34 days of holiday (including bank holidays).

    For your health
    With benefits like a healthcare cash plan or private medical insurance depending on your career level, critical illness cover, life assurance, health assessments, and more
    For your wellbeing
    With gym membership, gadget, travel and cyber insurance, workplace ISA, will writing services, DNA testing, dental insurance, and more
    For your lifestyle
    With extra holiday buying, discount dining, culture cards, tech loans, and supporting your favourite charities with give-as-you-earn donations

    For your home
    For your home Get up to £300 towards any OVO Energy plan , plus personal carbon offsetting and great discounts on smart thermostats and EV chargers
    For your commute
    Nab a great deal on ultra-low emission car leasing, plus our cycle to work scheme and public transport season ticket loans

    Want to hear about our full range of flexible benefits and progressive people policies? Our People Team can tell you everything you need to know.

    For your Belonging

    To find better ways to support our people, we need to listen to each other's experiences and find ways to build a truly inclusive and diverse workplace. As part of this, we have 8 Belonging Networks at OVO. Led by our people, for our people - so when you join OVO, you can play a part - big or small - with any of the Networks. It's up to you.