Marketing Analytics Manager - Experimentation & Insights

Marketing Analytics Manager - Experimentation & Insights

City of Edinburgh

GB

Lloyds Bank plc

2026-08-11T18:08:11.000Z

2026-09-10T18:08:12.000Z

Lloyds Banking Group is seeking an experienced Manager, Marketing Analytics to join the Marketing Effectiveness team within the Brands, Marketing & Experience function. You will shape how we test, learn and optimise marketing activity across the customer journey, with a primary focus on experimentation design and a secondary focus on measuring targeted activity.

You will work across geo-based tests, pre-post analysis, synthetic controls, and brand lift studies, bringing statistical judgement to

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Lloyds Banking Group is seeking an experienced Manager, Marketing Analytics to join the Marketing Effectiveness team within the Brands, Marketing & Experience function. You will shape how we test, learn and optimise marketing activity across the customer journey, with a primary focus on experimentation design and a secondary focus on measuring targeted activity.