Newsquest Scotland is seeking a digital-first personal finance journalist to write across our Scottish titles, including The Herald, the Glasgow Times, The National and several local and weekly news brands.

The candidate will be passionate about saving and making money, and able to educate our readers on various aspects of managing their finances. They will write informative and engaging content about saving, budgeting, investing, and other financial topics.

The candidate will be a self-starter, actively seeking out and developing original story ideas. They will create videos, infographics, and interactive content to make complex financial information more accessible and engaging.

They will craft social media posts to promote their articles and engage with their audience, building a community around their content. The right candidate will be comfortable on camera and relish being the public face of our exciting strategy.

They will be expected to break down complicated subjects into easy-to-understand articles that help readers make informed financial decisions. They also use analytics to gauge what topics resonate most with their audience, continually refining their approach to meet readers' needs.

Key Responsibilities and Skills

Write high-quality, accurate digital news stories, analysis and features focused on personal finance, adhering to deadlines and a content plan set by editors.
Utilize various digital tools and platforms to tell stories, including video, audio, and infographics.
Craft and post social media content to promote stories and drive engagement. Use social media to build contacts, identify trending topics, and discover compelling stories from the community.
Engage our readers through email newsletters and subscription messaging, expanding our reach and building loyalty.
Think creatively to generate new story ideas and deliver them in innovative ways that suit our digital platforms.
Grow our digital audience and social media following, ensuring our content reaches as many people as possible.
Use SEO expertise to identify trends and opportunities to reach the largest possible audience.
Utilize analytics to understand reader preferences and guide future coverage.

This role is based in our Glasgow office, but we may consider hybrid options.

The Company

Newsquest is a media company with a difference.

We are committed to bringing a voice to your region by investing in a passionate team of journalists who proudly serve their communities by sharing authoritative news that readers trust.

As well as dedicated sales teams which provide local businesses with highly responsive digital advertising and marketing solutions.

Newsquest Media Group is an equal opportunities employer and welcomes applications from all community sections regardless of age, disability, gender reassignment, marriage/civil partnership status, pregnancy and maternity, race, religion or belief, sex, or sexual orientation. Our recruitment process will consist of various stages and activities, as part of our commitment to fairness to all applicants, we will consider any adjustments that could help you.