The big screen loves larger-than-life characters – heroes and villains who stay with us long after the credits have rolled.
Just like showbiz, the communications business is full of big personalities.
So, if you want to join the main cast with a starring PR or marketing role from s1jobs, where better to find career inspiration than on the silver screen?
Absolutely Fabulous: The Movie
When they first shambled on to our screens back in 1992, fashion PR Edina Monsoon and her pal Patsy delighted viewers with their shenanigans.
Now, after a well-earned break, Sweetie, they’re back with a boisterous big screen outing that boasts more celebrities than the free bar at the Oscars.
Despite their bad behaviour, they do give a valuable lesson: networking is key to success in this industry.
Jerry Maguire
It’s the movie that coined the catchphrase “Show Me The Money!”. Tom Cruise’s sports agent Maguire demonstrates arguably the greatest of all PR skills: tenacity.
Even when he’s down to just one client, Maguire never stops working his socks off for him – and hard graft is rewarded in the end.
The West Wing
This drama portrayed the inner workings of the White House machine and the importance of a skilled PR in “managing the message”. It also showed us that talking while walking down a series of corridors can aid the decision-making process.
Wag the Dog
Continuing on the political PR thread, this Washington-based tale starring Dustin Hoffman and Robert DeNiro demonstrated the far-reaching power of very public relations. A political PR creates a fake war in Albania to distract everyone from the real scandal at home. Naughty but effective.
Mad Men
Although strictly speaking Mad Men is set in the world of advertising, the close cousin of marketing, let’s not miss any opportunity to mention this modern telly classic, which shows the importance to your PR career of nurturing client relationships. And why it pays to look sharp.
Jersey Girl
Excellent verbal communications skills are a must in marketing. Here Ben Affleck shows how not to do press conferences by tearing into his client Will Smith in front of assembled journalists. And subsequently loses his job. Epic fail and a lesson for all of us. Always talk up, never talk down.
If you reckon you have star quality in PR and Marketing, check out the latest roles on s1jobs